Why Mlm & Recruiting People Programs Don't Work:


Mlm and recruiting people models don't work for anyone except the owners of the program. They are more than happy to get the initial fee or perhaps one or two sales from 1,000's trying to promote their program.

Why have I lumped Mlm and any type of recruiting people program into the same bunch?

Because the essense of those models is that you are counting on Harry to recruit Sally for you and to so-called build your business with you - together.

Millions of would be online marketers have gotten involved with mlm and recruiting people schemes, failed and then quit the biz - not knowing they were involved with the absolute wrong net business model to begin with.   What a crying shame.

Mlm & these recruiting programs are designed especially for...

newbies, the lazy, those that don't want to do any critical thinking, those that are afraid of the measly so-called technical challenges of putting up a webpage, those who simply want a plug and play way to earn extra money and of course those that actually believe that internet marketing is only about selling a biz op to someone else.

Now there nothing wrong with using a mlm approach when it comes to advertising such as viral marketing, tell -a -friend etc. 

But,  to build your entire business, depending on someone else to recruit someone else for you is sheer madness.

It doesn't work off line and it doesn't work online where it should be much easier & the program owners know it.

Why Doesn't It Work As a Business Model????

- Mlm seems so easy.  All you need is 2 or 3 people from the entire internet and your success is assured - if everyone that you recruit does the same right?

But... ( here's the key... )

90% of the people you'll be advertising to are promoting their own program and are not ever going to be interested in hearing about your opportunity.

They're pushing their own program!

Perhaps the only reason they have seen your ads is that they were at an biz op advertising source posting a ad of their own.

The other 10% who may be receptive to your offer are complete newbies or have had it with their present program and or are looking for another program to promote along with the first. ( since the first one's not working )

You'll need to recruit dozens and dozens of people just to keep up with the folks that quit and fall out. Only folks with A BIG list, deep, deep pockets or those that started the program in the first place are capable of recruiting all those people & making money. 

But, they don't have to - they have hundreds or thousands promoting for them getting perhaps one or two sales every now and then from each of them.

Good luck and have a good time fighting with millions of other mlm'ers & recruiters for that 10% that are looking for another program to promote or are complete newbies to the biz.

The other 90% couldn't care less about your offer.


The Online Business Opportunity Market Looks Like This:


80% of the people seeking to make money on the net don't even have a website or any other marketing platform and are sadly caught up in mlm, programs, cyclers, doublers.

They are not very savvy at all and 90% are just promoting an affiliate link for some type of mlm/recruiting related program.  The only places they advertise are traffic exchanges or biz op hangouts.

PPC, article marketing, search engine marketing, joint venture and more whiche are staples with the savvy - scare the life out of this group.

The people in this group want to do everything for free.

99.99% of this group will never make any real money to speak of and most will hang on for no more than a year - tops before quitting and believing internet marketing is some type of scam.

What a shame, they just got caught-up with the wrong net business models from the start and never knew any better or ignored warnings like the one you're hearing now.

5% of the people in the market are people who have a website, blog etc. are very savvy and are serving the needs of others trying to make money online.

They develope tools, products and services or resell the products and services others create to the biz op market that is inclined to warmly receive them. ( see the niche marketers )
 
They are offering resell rights products, stand alone solutions, adsense products, how to sell info-products and other real net business models. ( there are at least 25 of them )

The Niche Marketers:

The other 15% of the people in the market are people that want to make money on the net but don't really want anything to do with selling stuff to people that want to make money online.

They probaley have a website. They may also have a small foot in the biz op market but they are concentrating on other niche markets. ( that's what I'm doing )

Many were initially involved with MLM and that type of stuff but escaped!

They have also realized how tough the biz op market is and have sought their fortune in other lucrative markets.

They want to make offers to people that just want products and services and are not interested in making any money from the net.

They don't mind investing their money in products, tools and resources that will help them reach their goals - in other markets.

The Golden Age...

They realize that this is the golden age for savvy online marketers and it has never been easier for someone ( with their head on straight ) to slowly but surely learn how to earn a decent living with a net based business.

They understand that a offer is not their business. It is just a test offer as they see what works and what does not work. 

Tactics are developed or discovered in the internet business market and then the niche marketers use these discoveries on/in the niche markets.

They are niche marketers and they know there are at least 50,000 other lucrative niches to operate in other than the "how to/biz op/internet marketing crowd".


Let's Wrap The Up...

The "how to/biz op" market is the toughest market on the internet: 

- The mlm model is a fraud - offline & online - the program owners know it.

- The "Stand Alone" Model is responsible for 99% of online business successes.


If you're pushing mlm type of stuff you're coming to a gunfight with a butter knife and I guess you should realize what the outcome will be.


Millions did not have the opportunity to hear a message like this one and missed-out on the greatest opportunity for modern man - a online based business smack dab in the middle of the Golden Age For Savvy Online Marketers.